Tag: Member benefits

  • Can increased Member Engagement help to reduce feelings of loneliness?

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    As a nation, we are moving towards a much greater recognition and understanding of mental health. With many people now using the internet to form networks, friendships and attachments, it is unsurprising that questions are being asked about real world loneliness. In response to this, researchers from Manchester, Exeter and Brunel...

  • 8 ways to check whether your Member Value Proposition is fit-for-purpose

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    2017's Digital Excellence Research Report highlights a worrying trend: less than 4 in 10 associations believe that member value has increased over the past year. This is despite rises in member engagement and increased member levels. Why is it worrying? Value is right at the heart of sustainable success for membership organisations....

  • "I don't have time!"

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    One of the questions membership organisations ask is why attendance levels are so low at their events or how they get members to be more actively engaged with the organisation. The common answer we hear from members is “I don’t have time”. Members, like everyone else, lead busy lives; alongside...

  • Member benefits – Why less is more

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    Offering a benefits package is crucial to members as it provides them with a return on their membership fee. However, over the years our research has identified that members cannot always recall the benefits on offer. Most of the time this is because there is an extensive list that is...